11.9.13

homme away from home

this semester, the brief has been about swimwear. so we have gotten a swimwear designer in to teach the design aspect, partially - but more so; the manufacturing. she has been in the swimwear business since she was a teenager, so she knows her away around every machine and every finishinh technique.

the brief included the following points that had to be addressed:
(i) INDIA - implications from growing middle class - from design perspective
= diversity of culture / rich use of textile traditions / modern use of colour and print
= for a starting point for our design research - it could be subtley or heavily influencial in our process
(ii) MODESTY - ingrained in Indian culture / religious values
= forward-thinking social trend with the emergence of our modern global world
= not about being modest in colour / print / texture / design creativity
= revealing less / restraint / being modest (where appropriate) with body exposure
= this part didn't necessarily apply to all garments - we could design a swimsuit, as long as there was something modest to be able to wear over the top, where the situation was appropriate
(iii) CLIMATIC CONDITIONS - pertinent to our region (sun safety in this case)
= a new approach to the sun safe message - perhaps masked by other motives that appeal to all audiences (make sun safety about fashion - not function)
= the message may need to be stealthily applied - modesty may be one of the answers
= it also addresses staying cool in heat - eg. fabrication and natural fibres / laser-cut ventilation)
(iv) DIGITAL PRINTING - experiment with colour / print - design three prints
(v) ARTEFACT PROTOTYPING - use of industrial design facilities at uni - eg. laer cutting / 3d printing / welding..

 photo ills.jpg
 photo t-1.jpg

this is the look i'll be making:
 photo l.jpg

1 comment:

  1. Your illustrations are so great!! - Linda

    ReplyDelete

your thoughts will be read and appreciated, thanks for taking the time x